Our Team

Chief Executive Officer & President
Robert Hynds

Robert J. Hynds is president of Apsis Systems, with responsibility for the general operations, including product development and marketing. Under his leadership, Apsis Systems has successfully launched its next generation web-based EMR and is well positioned to remain at the forefront of documentation technology.

Mr. Hynds is a member of the Florida Bar and has a background in business formation, development, and litigation. With his business background, Mr. Hynds has quickly developed and transformed Apsis Systems from an EMR software company to a full web-based technology solution.

He earned a bachelor's degree in economics from University of Michigan, a master's degree in business administration from Stetson University School of Business Administration, and a juris doctorate degree from the Stetson University College of Law.

“I formed Apsis Systems with a single goal: to develop and provide the Chiropractic community with technology solutions, not just another EMR product.”

Chief Technology Officer & Vice President
Christina Hynds

Christina Hynds currently oversees a dedicated software engineering team comprised of experts in emerging technology and web-based applications.  Her unique background in Software Engineering and Healthcare Information Technology will serve to advance ChiroScribe, keeping it the best of breed in the industry.

Prior to forming Apsis Systems, Christina was a Software and Systems Engineer for Lockheed Martin, a leading aerospace and defense technology company. She also operated as a Deputy Program Manager for two key programs for modernizing the United States Army.

Christina saw opportunity for career advancement within healthcare information technology, and took a position as a Technical Business Systems Analyst at Lee Memorial Health System, a large community-owned health system in Southwest Florida. She joined Lee Memorial at a pivotal time when its four acute care hospitals and two specialty hospitals were implementing system-wide EMR System. As an analyst, Christina managed the implementation of a number of system wide business applications in support of the EMR.

I really enjoy being hands on and regularly interfacing with our customers.  Knowing the daily technology frustrations they are experiencing, helps us develop meaningful solutions.  Our goal is to improve our Chiropractors' relationship with technology so profoundly that they cannot imagine going back to the old way.

Director of Software Development
Chris Rhodes

Chris Rhodes is the Director of Software Development at Apsis Systems. In this role, Chris is responsible for implementing the overall technology vision for the company. He has over ten years of experience as a Software Engineer and has technical expertise in systems architecture, user experience and design, web-based and mobile development, as well as software quality assurance. 

Chris leads his team with a "Zero Defects" way of thinking and doing.  He is passionate about the notion that everyone should "do things right the first time."  With this philosophy, Chris has developed a strong Software Development Life Cycle and laid the foundations for ChiroScribe's technology growth at Apsis Systems.

I strive for software excellence; defects are not acceptable.  Our team's goal is to develop the best of breed in technology while ensuring 100% customer satisfication and confidence in our system.

Director of Software Training
Dr. Rob Cadwallader

Dr. Rob Cadwallader has been a licensed and board certified Chiropractor since 1997.   During his career, Dr. Rob has helped many of his colleagues launch their practices as well as establishing three of his own.  Today, as CEO and clinic director of Pro Health Chiropractic, based in Sun Prairie, Wisconsin, he is responsible for the budget, marketing, increasing marginal net worth, training employees, and delegation of duties to appropriately trained staff. Dr. Rob currently sits as President of the Chiropractic Society of Wisconsin.  

Dr. Rob uses the ChiroScribe 7.2 in his practice and has been a super user of the system for over ten years.  He has extensive experience in chiropractic advisory services, such as business management, on-site coaching, and training in chiropractic software and equipment. 

I am dedicated to helping Chiropractors create more successful businesses. Our team is committed to bringing you better and easier way to documentation.  We do this by giving one-on-one live sessions, teaching the true principles of documentation through ChiroScribe.

Account Executive
Eric Abramson

Eric Abramson is the primary contact for customer sales and support. He brings over 20 years of customer service and sales experience, working with Fortune 500 companies such as Verizon and Citibank. He specializes in providing exceptional customer service and building long lasting relationships through sales. 

Eric has also spent time in management and training. His product knowledge and customer service is second to none as the client is his one and only focus for overall satisfaction. In addition, he has many years of experience with interactive software environments and has an A+ Certification in Computer Technology & Support. 

I am the person who is going to take ownership of your experience and make it as if it was my own.  Great customer experiences is core to the way I work.